The documentary was an Official Selection at the 2016 Sundance Film Festival.
Magnolia Pictures purchased the film, and it is now in theaters around the world.
The documentary got a lot of accolades and press coverage.
2017 One Show: 2 Gold Pencils for Branded Content
2017 Cannes Lions: 2 Gold for Entertainment and 1 Silver for Film Craft
2016 D&AD Awards, Yellow Pencil: Entertainment, Non-Fiction
Adweek Arc Award: Best Use of Long-Form Nonfiction 2017
Creativity Awards: Finalist, Best Content Marketing 2017
Creativity: Best of 2016, #4
Shots Awards 2016: Branded Entertainment Project of the Year
2016 Sundance Film Festival: Official Selection
Munich Film Festival 2016: One Future Prize, Honorable Mention
2016 Chicago Critics Film Festival: Official Selection
2016 Independent Film Festival Boston: Official Selection
Esquire: 10 Best Documentaries of 2016
Adweek, Wired, Forbes, Vogue, Newsweek, Motherboard, VICE, Inverse, PBS News Hour, The Verge, The Daily Beast, The Guardian, Chicago Tribune, WTF with Marc Maron, The New York Times, The Washington Post, LATimes, Fast Company, The Wall Street Journal, Boston Globe, Rolling Stone